Overview
MCC 3437 is the merchant category code assigned to Cite Rent-A-Car, used to identify point-of-sale transactions for vehicle rentals and associated services. When a cardholder rents a vehicle from Cite Rent-A-Car, the transaction is classified under this code.
Transaction Profile
Variable-amount authorization holds, multi-day rentals, insurance add-ons, fuel surcharges, mileage fees
Card Network Notes
MCC 3437 is within the car rental range (3351–3500), assigned to Cite Rent-A-Car. Recognized by Visa, Mastercard, and other major networks.
Risk & Compliance
Vehicle rental transactions under MCC 3437 carry typical rental industry risks, including chargebacks related to damage disputes, fuel charges, extended rental periods, and insurance disagreements. Acquirers should apply standard car rental monitoring protocols for Cite Rent-A-Car transactions.